Inward Web Analytics • Journal
- Home
- Inward Journal
- Analytics
-
Analytics
The business owner’s report: which website and sales metrics to put on one page
Which website, lead, and sales metrics belong in an owner’s report: a template, definitions, data sources, and checks before budget decisions.
Read more -
Analytics
Where businesses lose money between search and sale
The route from search demand to a paid order: where a website loses customers and how SEO, development, analytics and CRM connect.
Read more
Material on the numbers behind a decision: analytics, reports, the customer route from click to sale.